I'm going to 2nd Seals Action Gear. I've had great customer service with them after a screw up on their end and they followed through very quickly.
I'm not up to date on prices but I'd say they're fair and they have some good quality stuff like Eagle Ind. etc.
If you're on a budget just hit the classifieds. There's a few members here that regularly post real equipment for way below the retail value. That and there's usually a good deal every couple of days, you just gotta cruise through every evening and take a peek at what's new.